Silversages Fashion

{OBJECTIVE}

Identify a problem and follow specific steps in the design process to create engaging and relevant solutions. Conduct audience research, identify design strategy, and integrate a variety of media that work together as a cohesive system to create awareness
about the problem and help solve it. 

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{APPROACH}

“Old” is often associated with negative impressions, such as bad health, unattractive appearance, dependency, disability, etc. Elderly are often treated as degraded and isolated. In this project, I intend to promote positive image of elderly through creating a fashion label elusively for them. Being aging is classic, elegant, confident, and empowering. 

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